Industry

Nov 14,2024

Google’s Local Guide program: Wins, woes and what’s next?

Is becoming a local guide worth the investment of your time and energy? As we approach the 10th anni...

Nov 14,2024

Perplexity begins testing ads as sponsored follow-up questions

Sponsored follow-up questions will start appearing on AI answer engine Perplexity this week, the com...

Nov 13,2024

How managed WordPress hosting can level up your SEO

Many believe that SEO is just about keywords, backlinks and content. But a website’s performance can...

Nov 13,2024

How Microsoft Ads compares to Google Ads and when to use it

Most PPC and search marketers are busy with Google Ads and don’t have the time, budget or desire to ...

Nov 13,2024

Canonicalization and SEO: A guide for 2025

Canonicalization is a crucial yet often overlooked strategy in SEO, ensuring that search engines rec...

Nov 12,2024

Google November 2024 core update rolling out now

Google released the November 2024 core update today. The update will take about two weeks to roll ou...

Nov 12,2024

Knowledge graphs: An introduction

Knowledge graphs are reshaping how we organize and make sense of information. By connecting data poi...

Nov 12,2024

Server access logs and SEO: Everything you need to know in 2025

Server access logs are a valuable but often overlooked SEO resource. They capture every request to a...

Nov 11,2024

How to gain visibility in generative AI answers: GEO for Perplexity and ChatGPT

About 65% of organizations now use generative AI, or almost double the number seen in a similar stud...