Industry

Jul 20,2024

7 strategies to maximize your AI-powered search market share

In this new age of AI-driven search, it’s essential to move away from siloed marketing strategies an...

Jul 19,2024

How to build and manage your brand across multiple platforms

Up to 94% of customers say that a negative review or social media comment has convinced them to avoi...

Jul 19,2024

Billions of Google redirects to stop working next year

Google’s URL shortener service will stop serving completely on August 25, 2025, which will result in...

Jul 19,2024

Survey: Search marketers less happy with their jobs vs. last year

Search marketers are less satisfied with their jobs than they were a year ago, according to a new Se...

Jul 18,2024

Baidu vs. Google: Navigating the SEO landscape in 2024

SEO strategies that work for Google may not always translate directly to success on Baidu, China’s d...

Jul 18,2024

3 ways to add a human touch to AI-generated content

Seventy-two percent of B2B marketers say they use generative AI to create content, but 61% say their...

Jul 18,2024

5 ways to incorporate trends into your SEO content strategy

Trending topics represent popular or emerging points of discussion online. In SEO, trends are opport...

Jul 18,2024

Survey: Search marketing gender pay gap is widening

Men earn an average of 36% more than women in search marketing in 2024, according to a new Search En...

Jul 17,2024

How to address the top reputation issues impacting brands today

In 2024, brands are encountering a variety of challenges that can impact their reputation. Their dec...