Industry

Feb 06,2025

Google organic and paid CTRs hit new lows: Report

Organic and paid click-through rates (CTRs) are down – and Google AI Overviews are partially to blam...

Feb 06,2025

Instagram and TikTok outrank Google for Gen Z shoppers: Survey

Gen Z consumers use Instagram and TikTok more often to discover products than Google. That’s accordi...

Feb 05,2025

Mentorship in SEO: How to learn, grow, and build your network

Mentorship is a powerful yet often overlooked tool in the SEO industry. Whether you’re an industry v...

Feb 05,2025

Google AI Overviews now with detailed shopping comparisons

Google Search is now offering detailed shopping for product queries in the AI Overviews. Google will...

Feb 05,2025

ChatGPT growing as a traffic referrer, reshaping search behavior: Report

Education, technology, and software development websites have gotten a referral traffic boost from C...

Feb 04,2025

From retro gaming glory to fighting Google: The journey of Brandon Saltalamacchia

Brandon Saltalamacchia’s office, adorned with a dazzling collection of retro gaming paraphernalia, o...

Feb 04,2025

How volatile have Google rankings really been?

Some things in life are constant – Google rankings aren’t one of them. If you’ve been paying attenti...

Feb 03,2025

Product studio now available within Google Business Profiles

Google Product Studio is now available within Google Business Profiles. This allows you to edit the ...

Feb 01,2025

How to analyze and fix traffic drops: A 7-step framework

Is your website traffic dropping, leaving you unsure of what went wrong? Every day without action me...